Some FAQ's About Cinema Advantage
 

 

Q: What is cinema advertising?
A: It is an interactive medium where the advertising is showcased in a movie trivia slide show format, which demands audience participation. The audience is seated in a darkened theater, facing the larger-than-life-size screen, with nothing else to do but LOOK AT YOUR AD.


Q: How does the program work?
A: In the projection booth there are two projectors - the main film projector and our slide projector. The slide projector contains movie trivia plus your ads. The slide projector is on whenever a movie is not running - that means before and after every movie.

Q: How long does an ad appear on screen?
A: Each ad spot is 10-13 seconds in length.

Q: What do the ads look like?
A: It is a full-color or black-and-white ad that covers the entire screen.

Q: How many movies are shown?
A: Each theater shows roughly five movies a day - seven days a week.

Q: How many different ads are being shown at each movie?
A: Each screen is limited to no more than 15 advertisers.

Q: How many times is the ad shown?
A: The ad is shown at least three times before every movie on every screen.

Q: Can the advertiser just buy a couple of screens in the movie theater?
A: No. The reason for that is in order to attain a maximum reach and frequency an advertiser needs to buy all of the screens in a theatre complex.

Q: How soon can I advertise?
A: If your message is already produced, we can have your ads on screen in as little as two weeks.

Q: What does it cost?
A: Cinema Advertising is a highly affordable medium. Prices depend on number of theatres and screens, theatre location and length of run. Your sales representative will be glad to provide you with a proposal.

 

 

Visit the website: www.cinemaadcouncil.org


 

 

 

 

 

 

 

 

 

 

 

 
40 East Chicago Avenue, Suite 185, Chicago, IL 60611
Phone: 312-388-7695